UB Policy Library




30-Day Review

Faculty, staff and students are encouraged to comment on policies in the final stages of development during a 30-day review period.

Sponsorship and Advertising Policy


This policy governs all revenue generating sponsorship and advertising practices of the University at Buffalo. The policy promotes a comprehensive, coordinated, singular point of contact to existing and potential sponsors. University schools, centers, departments, venues, and student groups who engage external entities for sponsorship or advertising must do so with coordination through the Office of Corporate and Foundation Relations (CFR).


The University at Buffalo seeks to provide an educational environment in which teaching, learning, and research occurs free from the pervasive messages of the broader commercial society. The university attracts potential sources of revenue or other nonfinancial benefits through legitimate and worthwhile opportunities for sponsorship, advertising, and other promotional activities.

As a non-profit, public institution, the protection of the reputation and resources of the university is imperative. The university is dedicated to upholding exemplary standards of integrity and ethical conduct in every aspect of its activities. Sponsorship or advertising opportunities must:

  • Comply with applicable local, state, and federal laws and regulations as well as university policies
  • Align with the university’s mission and core values
  • Protect the reputation of the university
  • Be free of obscene, indecent, or profane material

Review Period: April 15, 2019 to May 14, 2019

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