University at Buffalo Style Guide
It's about consistency
Should department names be capitalized? Does an event take place at 6 pm or 6 p.m.? Should book titles be italicized? Style guides, like this one compiled by UB's Office of University Communications to address common concerns among writers and editors at UB, provide a set of standards to use when you are not sure how a word, term or name should be spelled, punctuated or referred to. This guide provides consistency so your readers won't be distracted from your message by variations in style.