Sample Settings

These examples demonstrate how tracking, kerning and leading work in various configurations of headlines, subheads, body copy and callouts, establishing a clear hierarchy and more effectively guiding the reader along through our messages.

Sample setting with Sofia Pro.
Sample setting with More Pro and Sofia Pro.
Sample setting with More Pro.
Sample setting with Sofia Pro Light as dominant.
Sample digital settings.

The University at Buffalo is committed to ensuring digital accessibility for people with disabilities. We are continually improving the user experience for everyone, and applying the relevant accessibility standards to ensure we provide equal access to all users. If you experience any difficulty in accessing the content or services on this website, or if you have suggestions about improving the user experience, please contact:

University Communications at or 716-645-6969 

Related Resources