Majors & Careers

Your life and career path may have many unexpected turns. For example, a campus job led Christina Kim '14 to choose a completely different major.

It’s OK if you don’t know what to do with your life yet. At UB, you have time to figure it out — and countless opportunities to try new things. Of course, you can always rely on our experts to answer questions and help you decide what to do next.

There is More Out There to Discover.

Explore Your Options Get Experience Create Your Story Apply

Start by exploring yourself-- like, don't like and what you're curious about. 

Discover Your Strengths

Before you can explore options, you need to discover yourself. What interests you? What are your strengths and skills? No one knows you better than yourself.

Your expert career counselor may recommend one of our assessment tools to help with your major/career decision-making.  If so, that assessment is free!  If you're interested in taking additional assessments, small fees may apply. Talk with your career counselor to choose the assessment that is right for you.

Assessment Tools

Focus 2 Career

**Highly recommended.

Focus2 is a self-paced career & major exploration tool that helps you identify your interests. It then connects those interests with a major and/or career for you. This interactive online tool provides multiple self-assessments by asking simple questions about your hobbies, skills, values and work interests.

How to get started:
Get access once you create/register a new account using your UB email address and the access code: ubbulls. Choose from any of the self-assessments to get started. 

Register a new account with your UB email address and the access code: ubbulls

What's Next?

After completing, you’ll be able to view your results, explore UB majors, search and compare different careers, and have the confidence in choosing/switching a major and a career.

Still need help figuring things out? Schedule a new appointment with a career expert to review your career assessment results.

You must sign in to Bullseye powered by Handshake to make your appointment with your UBIT name.

CliftonStrengths for Students

CliftonStrengths helps you learn about your strengths and how to develop and apply your strengths in school and your career.

Strong Interest Inventory

Strong Interest Inventory helps you define general career areas and finds a list of jobs that might be a good match for you.

Myers-Briggs Type Indicator

Personality assessment tool that helps describe your strengths, your preferred role in a job and specific career areas that you might be interested in.

Career Thoughts Inventory

A tool to help you identify, challenge and alter negative career thoughts that impact your decision making.

Research Majors and Careers


Take a self-assessment and explore different majors and careers (occupations). You’ll also be able to compare different careers side by side before choosing.

U.S. Department of Labor Occupational Outlook Handbook (OOH)

Research typical job tasks, working conditions, required training and education, earnings, and expected job outlook.

O*NET Online

Search by keywords, interests, skills, values and a variety of other methods.

UB Career Connector Network

Powered by Firsthand

Find and talk to UB alums about their major, where they are today and their journey of how they got there during a career conversation consultation. 

Register and sign in with your UB email address.

Learn More About Graduate School

Exploring the idea of going to Graduate or Professional School? Learn about the types of degrees, how to choose a graduate school, how to plan and more.

Yes, I Need to Figure Out My Options!

Talk to a Career Counselor, schedule a new appointment in Bullseye powered by Handshake.

What's Next