Name, Image and Likeness (NIL)

Information for UB Student-Athletes (SAs) seeking to leverage their name, image and likeness (NIL) in co-branded business ventures, and the considerations related to using institutional intellectual property (IP).

Co-Branding and Use of UB Intellectual Property
10/15/26
There are three approaches to allowing University Intellectual Property (IP) to be used within the Student-Athlete (“SA”) NIL space.
FAQs
10/15/26
Questions and answers related to NIL in the co-branding space and usage of university IP.
Review and Approval Process
10/15/26
Description of the requirements, process, and approving offices involved with the three types of NIL opportunities available to UB Student-Athletes.

Name, Image and Likeness (NIL)

Division of University Communications

Consultation

Governance

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Name, Image and Likeness (NIL)

Division of University Communications

Consultation

Governance