Style Guides and Tip Sheets

Communicate clearly and correctly with the help of these custom guides and tip sheets. Find direction on nomenclature, usage, mechanics, editorial style, messaging and more.  

1/15/19
Learn whether or not we use the serial comma, along with other rules, standards and tips.
1/15/19
Using the university’s message map as a starting point, this guide provides detailed instructions on how to adjust your messages for a graduate audience.
1/15/19
This tip sheet should be used to guide your approach before creating or placing an advertisement to promote a project, program, school or initiative.
6/8/18
This guide provides direction for Student Association clubs creating merchandise and other forms of collateral.
6/8/18
This guide provides definitive instruction on how to reference the Jacobs School and its various entities.
1/22/19
This tip sheet outlines file and color formats to help you make an appropriate selection for a project.