University at Buffalo (UB) 
Enterprise Constituent Relationship Management
Enterprise Constituent Relationship ManagementDelivering elevated digital experiences, building stronger relationships
Official Launch: Spring 2022
Published February 3, 2023
The enterprise CRM initiative is a multiphase, multiyear effort that formally launched in Spring 2022 with the release of an RFI that helped us develop a general understanding of vendor systeam features and capabilities across marketplace resulting in the selection of Salesforce as our unified engagement platform.