UCapture is a green-tech platform that funds carbon offset projects and combats climate change.
Last year, the University at Buffalo unveiled an updated Climate Action Plan, UB's 10 in 10, that reaffirmed the university’s goal of carbon neutrality by 2030. Included in the plan is a commitment to purchase carbon offsets to fill any gap needed to bring UB's emissions to zero.
One tool to advance this work is a free web-based platform called UCapture. The UB Carbon Offset Committee investigated this technology over the past months and decided to partner with this program because it empowers the entire UB community- faculty, staff, students, and alumni, to learn about carbon offsets and their role in climate action.
UCapture’s browser extension gets over 30,000 online stores to donate part of a purchase to UB’s carbon offset goal at no extra cost to the consumer. There is even a possibility that UCapture can save a shopper money because the tool automatically applies the best discount code available at the time of purchase.
To take part, just visit www.ucapture.com/UB and install the UCapture extension on your personal computer. Then, when you shop with one of UCapture’s partners, those stores will pay to fund carbon offset projects in UB's name. Users can track their individual contribution, as well as see UB’s progress towards going carbon neutral on the UCapture University Leaderboard.