Chronicle of Higher Education: Professor's iPhone app gets users off the beaten path

Release Date: November 22, 2010


An article in the Chronicle of Higher Education's Wired Campus section looks at the new mobile app Serendipitor, created by Mark Shepard, assistant professor of architecture and media studies, which, rather than providing the shortest distance between two points, generates a circuitous trip plan that actually encourages users to get lost along the way.

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