Identity Hierarchy

There is a hierarchy of marks within the UB Athletics visual system that directs how they should be used and with what relative frequency. UB Athletics staff, partners, vendors, suppliers and media personnel should follow the hierarchy below to represent our teams effectively across applications.

Modifications to the Athletics marks below are strictly prohibited. No other type, logos or graphics may be locked up or combined with these marks in any way.

Any application of these marks must receive approval through UB Trademarks and Licensing.

Related Resources