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Our Social Channels

How UB uses social media channels from an institutional perspective

Facebook: The Big Rocks

  • Biggest news and most engaging stories
  • Showcasing breakthroughs, headlines and milestones
  • Sharing live experiences
  • Prideful outcomes that matter to our communities

Instagram: Behind the Scenes

  • Inspiring moments, places and people
  • Glimpse of life at UB; showcase culture
  • Visually stunning look at campus and community
  • Fun, quirky stories that say “this is UB!”

LinkedIn: Updates for Alumni, Employees

  • Big news, breakthroughs and milestones
  • Thought leadership
  • Matters to the community
  • Largest community base

Pinterest: UB Inspiration

  • A visual how-to guide for students
  • Celebrate unique traditions, culture
  • Repository for content used on other UB channels

 

The button to the right will take you to a playlist, showcasing the best of our Snapchat content. To follow UBuffalo on Snapchat, click here. 

Snapchat: Student Perspective

  • Authentic, unscripted, live
  • Events and updates students care about
  • Fun, inside look at life on campus and the experiences our students and alumni have across the globe
  • Quirky, offbeat stories that say “this is UB!”

Twitter: Real-Time Updates

  • Highlighting students and faculty; individual achievements
  • Recapping events and telling relevant stories
  • One-on-one conversation
  • Through strategic hashtags, easy to build community and extend our reach

YouTube: Visual Storytelling

  • In-depth look at biggest stories
  • Updates on campus life

 

On the Horizon

Periscope: Live Moments

  • Celebrating life on campus
  • Showcasing events, speakers and traditions at UB
  • Highlighting niche activities