Nobody shows pride better than the UB True Blue student club, known as the rowdiest student section in the MAC. Backed by UB Athletics, the club has been supporting UB Bulls since 2007 by showing up with energy, noise and unmatchable spirit.
The football season is in full swing. Don't miss all the MAC-tion with a different game theme each week including Kids Day, Frist Responders Night and Homecoming on October 14. Plus you can check out the Coca-Cola Fan Zone just steps away from UB Stadium before you head in!
Share your True Blue pride in virtual meetings.
Wear your UB blue every Friday with the rest of the campus community! 🧢🤘
Find the latest UB merch from one of these officially licensed, on-campus retailers to show your True Blue pride.