As the holiday shopping season kicks into gear, it’s also a wonderful time to support the causes that are near and dear to your heart — including UB. That’s the sentiment behind the creation of a global day of giving — #GivingTuesday — which this year falls on Dec. 1.

The Division of University Advancement is making it easy this #GivingTuesday to give to the area of the university that is most meaningful to you.  Click here to see all of the important funds — from scholarships to research, student emergency funds to athletics — where your support will make a meaningful difference.

Gifts made on #GivingTuesday count toward the UB Faculty Staff Campaign. This year, that campaign has a goal of 2,021 donors, and has received gifts from 753 faculty and staff members to date.

Join your UB colleagues, and donors across the world, by making a gift to UB in support of #GivingTuesday.