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Dinesh Gauri

Melvin H. Baker Professor of Marketing
University at Buffalo School of Management

AREAS OF EXPERTISE:

Retail strategy, promotions, pricing, advertising ROI, digital marketing, customer loyalty, e-commerce and omnichannel strategy, experiential retail marketing and store performance

Portrait of Dinesh Gauri.

Dinesh Gauri is an expert in multiple aspects of retail strategy, pricing, digital marketing and customer loyalty. Among other topics, Gauri can discuss digital marketing trends in retailing, dynamic pricing, pricing errors and accuracy, return on investment for various advertising tactics, measuring retail productivity, improving customer retention, shopper/commerce marketing mix modeling and experiential retail marketing.

CONTACT:

Dinesh Gauri, PhD
 Melvin H. Baker Professor of Marketing
University at Buffalo School of Management

  • Media on deadline can reach Dinesh Gauri most quickly through Jackie Ghosen in the School of Management’s Marketing and Communications Office at 716-645-2833 or mgt-pr@buffalo.edu.  
  • Dinesh Gauri's website

NEWS ABOUT DINESH GAURI