Reaching Others University at Buffalo - The State University of New York
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photo of Natalie Simpson

Natalie Simpson, Ph.D.

Department of Operations Management and Strategy, Associate Professor

Specialty/Research Focus

Emergency services and emergency response; Supply chain logistics, Digital distribution of conventional instruction

Summary of Recent Extreme Events Research

Dr. Simpson’s work treats emergency response as a unique sector of service management, characterizing the elements of successful operation under highly uncertain conditions. Principles associated with the operation of successful emergency service systems can, in turn, be acquired in some form by many other organizations, to increase resilience against random disruptions of normal operating conditions. Dr. Simpson has both published in the area of emergency response modeling and won national recognition for a teaching case study developed to teach modeling in the context of structural fire-fighting. She has served as a volunteer firefighter since 1997.