Once you understand your business goals and target audiences, choosing the right social media channel mix to support your strategy is critical. It is far better to manage ONE channel well rather than spread your resources too thin across many channels.
Channel | What Drives Engagement? |
Content that validates pride in UB | |
Visuals that validate pride in UB | |
News, special interest topics | |
Content that validates pride in UB, special interest topics | |
Youtube | Visuals that validate pride in UB, special interest topics |
Visuals that validate pride in UB |