Yotam Ophir Quoted in "The New York Times" on AI-Generated Content and Online Culture

Yotam Ophir, Associate Professor in the Department of Communication at the University at Buffalo, was recently quoted in "The New York Times" article titled "Brain Rot Comes for Italy." The piece explores the rise of AI-generated characters and content online, examining their impact on digital culture and public discourse.

Professor Ophir provided expert insight into how these AI-driven phenomena influence information consumption and the broader media landscape. His commentary contributes to the ongoing conversation about the intersection of technology, media and society.