To use the master brand marks and unit lockups, please contact
University Communications for review and approval. Guidance can
also be obtained for incorporating brand assets or usage
recommendations in a variety of applications.
The philosophy and practice around preserving a strong, cohesive visual identity for UB.
Whether it’s our interlocking UB, academic mark or university seal, each mark plays a specific role.
In line with our brand hierarchy, there is a system for choosing an appropriate mark.