OKR as a Business Strategy During Uncertain Times

Objectives and Key Results (OKR) is management framework that helps organizations create the right organizational vocabulary in three areas - Culture, Strategic Direction and Goals. It is a strategic initiative that helps align the whole organizational machinery in the right direction to help get closer to the vision and mission of the company.

Currently all businesses across the globe are faced with an unprecedented situation and critically uncertain times. This is not “business as usual” times. There are many businesses finding new operational problems as well as policy level roadblocks. While organizations are working at breakneck speeds, having a robust goal management framework which brings the dispersed workforce on the same page has never been more important than it is today.  

Now is the time to adopt organizational agility, revisit those goals and make them relevant to the current times.  When you do this in a strategic and systematic way, you will not only make goals more realistic, but also bring hope and a new drive for employees who may otherwise feel the ship is rudderless and hopeless.  

So, how do OKRs work and especially during these times?  Tune in to learn more!

About Deepa Nagarajan
Deepa Nagarajan, MS ’09, is an Objectives and Key Results (OKR) Specialist who uses an implementation methodology called TRICEA©.  It addresses all the gaps and issues in OKR implementation and takes into account the main challenges faced by businesses today. She has a proprietary OKR Software called KRAMA© - a first of its kind tool which eases the pains of an organization embarking on the OKR journey.  She is also the first and only consultant working on OKR Implementation for government departments and NGOs.

Deepa is also an author with books on topics ranging from corporate skills to humanitarian issues. She is the number one bestselling author on Women Leadership, an award-winning Leadership Skills Trainer and a certified Coach as well as the winner of the "Phenomenal Women Achievers"  award at the World Congress of Women 2019.