Ayesha and the Trade Show

By Glenna Bett, PhD, Liesl Folks, PhD, MBA, and Nancy Schiller, MS

female engineer looks at computer.

Synopsis

A junior engineer who has just returned from representing her company at her first trade show is excited to present her report, but she leaves the meeting confused by her senior director’s muted reaction.

The case can be used to help develop career skills that may be useful to achieving long-term success, such as:

  • Building your professional support network
  • Communicating your impacts
  • Managing conflict / Respectful confrontations
  • Managing your manager
  • Becoming a change agent in your organization
  • Cultivating resilience in the face of adversity
  • Working smarter, not harder

Outcomes

Upon completion of this case, students will be able to:

  • Align their own goals with organizational objectives
  • Working smarter, not harder
  • Building your professional support network for career resilience
  • Cultivating resilience in the face of adversity
  • Communicating your impacts