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Preparing for the UB Brand Transformation

Solutions Group Date: April 14, 2016

Presenters:  Rebecca Bernstein & Elena Conti-Blatto

Index:

  • [0:47] Course Welcome and Introduction
  • [4:05] Understanding UB’s Branding Initiative
  • [31:30] UB Identity and Brand Guidelines
  • [52:25] What Will Happen and When
  • [1:00:52] What You Can Do to Prepare